Turning Messy Data Into Clear Business Strategy
I help businesses untangle messy datasets, answer questions and build practical solutions around their data.
You bring the domain expertise; I handle the technical heavy lifting - with zero jargon or hype.
Integrated Master of Oceanography
University of Southampton
Scientific rigour & complex systems analysis.
12 Years as a Data Specialist
British Oceanographic Data Centre
Operational architecture, governance and messy data wrangling.
Data Science, Machine Learning & AI
University of Cambridge
Modern data science and machine learning career accelerator.
I uncover the stories hidden in complex data, helping organisations understand what is happening, why it matters, and what to do next.
Hello, I’m Katie
Katie Gowers
Senior data specialist and problem-solving consultant
I combine over a decade of scientific data engineering with practical data analysis and machine learning.
I’ve spent twelve years in data engineering and management, including as lead developer for high-stakes, real-time operational pipelines. I know real-world data is rarely neat; that’s part of the challenge (and the fun).
Outside of work, you’ll usually find me hanging out with my son, weightlifting, photographing wild mushrooms, or attempting kickboxing.
You Might Need My Help If:
Your data is messy.
Your operational data is in multiple places, inconsistent or difficult to use - and you need to turn it into something you can actually make decisions from.
You know there’s an opportunity, but not the solution.
You have a business problem or idea but no technical specification, or you’re unsure whether AI, machine learning or a simpler solution is actually appropriate.
Your processes aren’t working.
Manual, slow or fragile data processes are taking up time, creating bottlenecks or making it difficult to grow.
The technical and business worlds aren’t connecting.
You need someone who can understand the data and translate it into something useful for decision-makers.
Who I Work With
I partner with founders, business owners, creative specialists and operational leads.
If you know your domain, your business, or simply the problem you want to solve, that’s enough to get started.
You don’t need to arrive with a technical specification or know what the solution should be.
What Working With Me Looks Like
01
Business-First Communication
I won't talk tech unless you want to. I start by understanding your story, the questions you need answered, and the metrics that drive your decisions. The right technology follows the strategy - never the other way around.
02
I provide tailored project options suited to your budget, timeline, and required complexity so you can decide on the direction with confidence.
Flexible Project Options
03
I will never sell you a service or system you do not need. If a simple spreadsheet or lightweight script solves your problem better than a complex model, I will tell you.
Commercial Integrity
04
Clear, practical steps you can take to improve your business. This isn't about pretty graphs or complex algorithms for their own sake; it's about turning data into strategy.
Strategic Action Plans
05
You should always understand where the project is, why we are taking a particular direction, and what comes next. I take responsibility for the technical work, while keeping you informed and in control of the business direction.
Shared Ownership
Case Studies
90% less operational overhead
Technical Systems Modernisation
I redesigned a legacy scientific data pipeline, cutting daily manual triage from five hours to 30 minutes and clearing a six-project development backlog.
Can AI save time without taking over your voice?
AI-Assisted Content Workflow
A practical experiment in using AI to plan and create LinkedIn content while keeping judgement, personality and human review firmly in the process.
Things That Might Surprise You
01
AI Pragmatist
Despite studying machine learning at Cambridge and using AI daily, I know it isn't magic. It is a tool that requires strict checks, clear boundaries, and practical application.
02
Coding Came First
I learnt to code long before AI. I use AI as a tool, never a substitute for deep data understanding or logic validation. Understanding the nuances of datasets early on is what reveals hidden flaws and steers the right approach.
03
Data Realist
Real-world data is inherently noisy and incomplete. I won't promise perfect data, but I will extract value from what you have and be direct about any limitations.
04
Scientific Heritage
My approach combines deep academic discipline with hands-on software engineering. I bring genuine scientific rigour to commercial problems.
Explore a Fixed-Scope Offer
Curious about how a typical project is structured and priced?
Check out my tiered Customer Review Analytics Service, which turns unstructured customer feedback into business strategy.
Tier 1: Customer Insight & Action Report — £1,750
Find the customer issue that matters most, understand why it matters, and leave with clear next steps.Tier 2: Customer Experience Improvement Blueprint — £5,000
Turn deeper review analysis into a practical 90-day improvement plan, with priorities, responsibilities and clear measures of success.
Tier 3: Bespoke Customer Insight System — from £10,000
Build an ongoing system your team can use to monitor customer feedback, spot emerging issues and support regular decisions.